Read What The Other PPC Experts Read

For years, I worked for agencies, I worked in house, I write daily on LinkedIn, I write for the PPC industry.

Now, I am rewriting those PPC strategies for YOU (Business Owners)

Sarah Stemen Sarah Stemen

I Beta-Tested Google’s New AI Creative Engine (Here’s What It Means for Your Q1 Strategy)

I was selected as one of 10% of accounts globally to beta test Google’s new AI creative engine. Instead of giving it an easy e-commerce shot, I stress-tested it against the hardest environment possible: a complex, messy B2B industrial factory. The result? The 'creative stopgap' that slows down scaling is officially dead. Here is my full breakdown of what’s coming to your account on December 11th.

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Sarah Stemen Sarah Stemen

Stop Blaming Google: How to Solve Your "Rising Costs" with a Cost-Intent Strategy

Frustrated by rising Google Ads costs? Stop blaming Google. As your Google Ads coach, I reveal the critical Cost-Intent Mismatch that's draining your budget. Learn the exact strategy I used to pivot from expensive non-brand search to highly profitable Demand Gen and YouTube campaigns, boosting one client's ROAS from 2x to 8x. Fix your strategy now!

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Sarah Stemen Sarah Stemen

The Myth of 'Perfect' AI Ad Copy in Google Ads: Polished vs. Powerful

Stop trusting AI to write your Google Ads! I'm Sarah Stemen, and I reveal why "polished" AI copy fails to convert. Learn my 4-step system to inject human strategy and get powerful, high-converting Google Ads copy for your small business or agency. Master the human-guided AI system and double your click-through rate today.

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Sarah Stemen Sarah Stemen

The Agency Model Is Dying: Why Your Small Business Needs a Google Ads Coach, Not a Manager

Yes, for small businesses, the traditional model is broken. Paying a high management fee on top of a modest ad budget is a financial drain. Worse, the low-cost "button-pusher" agencies are becoming obsolete as Google’s AI automates their tasks.

Stop paying for basic management. The future is Google Ads Coaching. Get the high-level strategy and support you need to run your own more effective campaigns and put your entire budget toward customer acquisition.

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