Read What The Other PPC Experts Read
For years, I worked for agencies, I worked in house, I write daily on LinkedIn, I write for the PPC industry.
Now, I am rewriting those PPC strategies for YOU (Business Owners)
I Made the "Top 100 PPC" List. Here Is What That Actually Means for Your Business.
Being named a Top 100 PPC Influencer is an honor — but it doesn’t mean what most business owners assume. In this article, I break down what “influence” actually looks like behind the scenes, why public accountability makes you safer with your marketing budget, and how my network, transparency, and anti‑sales approach directly benefit your business.
Stop Believing the Lie: Why a Google Ads Certification Alone Won't Make You Rich
A Google Ads certification won’t make you a profitable specialist — and it won’t protect business owners from low‑quality management. In this article, I break down why certification is only a starting point, why true PPC expertise requires emotional burden, strategic thinking, and full‑funnel marketing knowledge, and how real specialists protect clients from costly mistakes that certified beginners never see.