Stop blaming yourself for a "Black Box" you didn’t build.
You aren’t crazy.
Your Google Ads are probably are losing money.
Most business owners feel a low-level anxiety when they look at their Google Ads account.
That’s not a lack of expertise on your part—it’s a survival instinct.
This blog is where I expose the industry myths that keep you in the dark. I break down real search queries and technical errors so you can diagnose your own account with confidence.
You don't always need a new agency. You need an honest engine check.
You are too close to your own business
That question that keeps coming up? It’s usually an 18% waste of budget.
One hour, 1-on-1. We open your account together. I show you exactly what’s happening, answer your hardest questions, and tell you what to fix next.
Verify your gut feeling.
If you feel like you’re overpaying for under-performance, you’re usually right. Let’s look at the data together.
Reddit Max Campaigns: Another Ad Platform Moving to Automated Campaigns
Reddit just launched Max campaigns — but behind the cheaper CPCs and shiny automation is a deeper risk most advertisers won’t see. Here’s how Reddit’s community‑driven signals can over‑index, distort performance, and quietly mislead small businesses in 2026.
Platform Behavior Hub for Small Businesses
This is a content hub that supports my posts that breakdown how major platforms behave — Google, Bing, Meta, Reddit, and more — and why small businesses feel rising ad costs and unpredictable automation. Learn the platform behavior patterns shaping paid ads so you can make safer decisions before you spend.